Chief Experience Officer

June 6, 2021
San Francisco, CA
Job Type


The Chief Experience Officer serves as a key leadership team member and an active participant in making strategic decisions for Company. The Chief Experience Officer (CXO) is instrumental in defining how visitors connect with the mission through innovative engagement, education and interpretive opportunities and ensuring the highest standard in the visitor experience.

Overseeing all frontline and engagement functions at Company including education, interpretation, public programs, visitor services and retail operations, this position is a critical team leader to ensure cohesive visitor programs and provides excellence in internal and external communications. As a natural extension of the visitor experience, the CXO will lead the Diversity, Equity, Accessibility, and Inclusion (DEAI) efforts for Company including direct work with the board and community and developing new comprehensive partnerships.

Reporting to the CEO and serving as a member of the Leadership Team, the CXO leads visitor engagement strategy and ensures cross-organizational alignment with a visitor-centric approach. This position requires a data-driven, results-oriented leader whose passion for Company’s mission is matched with strong tactical leadership, outstanding interpersonal skills, nimble decision-making in the face of complex challenges, and a proven track record in handling complex operations.

This is a full time (flexibly scheduled), exempt, salaried and benefit eligible position. Depending on candidate experience, the salary range for this position will be starting at $100,000 per year. This position is also eligible for employee benefits: medical, dental, vision, life, LTD, Flex Plan, 401(k), vacation, sick leave and holiday pay. As a senior leadership position, the schedule will be flexible to meet the needs of the position and have an on-site presence including evenings and weekends. This position can work remotely up to 25% of the time.



  • Provide leadership working closely with the CEO, C-Suite, and the Board of Directors on comprehensive long-term planning that supports sustainable growth of the organization;
  • Serve as a knowledgeable leader for visitor engagement, interpretation, educational programs, exhibitions, retail and events;
  • Build action plans that drive attendance and build earned revenue support for Company in line with the overall strategic direction;
  • Serve as a strategic leader and a member of the C-suite team in establishing policies, developing creative solutions, and representing a unified voice for the overall strategic direction for Company;
  • Serve as an independent leader of Company and represent the organization as needed in the absence of the CEO;
  • Analyze attendance and revenue results, and forecast annual and long-term projections for use in organizational financial planning;
  • Staff and provide leadership to the Board of Directors; present robust data in board meetings and develop direct relationships with board members especially in direct committee work; provide cutting edge ideas/creative out of the box thinking;
  • Professionally and effectively represent Company to external audiences, including individual and organizational contacts and the broader professional community; use external meetings, conferences, and speaking engagements to build the brand visibility and financial support that advances Company’s mission;
  • Play a significant leadership role in developing streamlined communication mechanisms and cross-departmental accountabilities for the betterment of the overall visitor experience;
  • Fulfill expectations as listed in Company’s Expectations for Directors, Managers and Supervisors;

Visitor Experience Relationships and Partnerships

  • Build an internal visitor experience team to help create cohesive visitor experiences;
  • Create cross-departmental engagement opportunities and build internal relationships to reinforce a visitor-centric experience;
  • Create and oversee expanded partnership opportunities to further Company’s work in direct community relationships;
  • Ensure that vendors and exhibitors represent the highest quality visitor experience; codify the relationships through written agreements;
  • Severe as a key leader in the Diversity, Equity, Accessibility, and Inclusion Task Force and Action plan;
  • Ensure that planning is data-driven and use research techniques to evaluate success; report regularly to peers, staff, and board the tangible results of program efforts;

Management and Cross-Departmental Collaboration

  • Oversee the work of key departments: Visitor Services, Education and Interpretation, Retail and Events and Programs; coordinate with those directors to ensure alignment with strategic goals;
  • Support the creation of annual department budgets and annual department plans including both operations and staffing; provide budget reports and projects as needed with a minimum of a three-year outlook;
  • Hire, train, manage, evaluate, develop, and supervise Experience Team staff with an emphasis on succession and professional development; lead team members in setting work goals and maintaining accountability for goal achievement; ensure that staff members are resourced with individual professional development plans;
  • Lead and directly engage in cross departmental programs and projects especially major events such as Holidays at Company and the installation and interpretation of exhibitions;
  • Provide oversight and continually improve to ensure excellent internal processes and systems;
  • Oversee effective and accurate use of Altru database, Counterpoint POS, Square and other relevant technology, including meeting organization-wide standards for use;
  • Partner with the finance and accounting team in the work to ensure that all administrative requirements are completed in a timely fashion;
  • Collaborate closely with the Marketing team to ensure program work is aligned with overall institutional messaging and brand standards;
  • Coordinate with the Property team to ensure seamless visitor experience while necessary work on the property is addressed.


Job titles of those who report directly to this position currently are: Director of Education and Interpretation (FT), Director of Events and Public Programs (FT), Director of Visitor Services (FT), and Director of Retail Operations (FT).


An individual must be able to perform each essential duty listed above and any additional responsibilities as directed as well as satisfy the educational and skill requirements listed below:

Education: A Bachelor’s Degree is required. An advanced degree and/or specialized training is ideal.

Core Competencies:

  • ORGANIZATIONAL MANAGEMENT EXPERIENCE – Direct experience serving as a member of a leadership team, with a proven track record of successfully implementing the overall organizational vision and strategy. Experience developing creative structures of support/accountability among peers and teams. Strong administrative skills. Ability to multitask, see many sides to complex issues, and perform at high standards with a collegial team.
  • VISITOR EXPERIENCE– At least 5 years directly working in one or more visitor experience platforms - visitor services, education, events, public programs, retail, etc. Direct experience in building complex strategies with supporting budgets and plans to develop earned revenue opportunities.
  • PEOPLE, PROJECT, AND PROGRAM MANAGEMENT SKILLS – Exemplary people management skills, strategic leadership abilities, and the ability to link the development of people with achievement of organizational outcomes. Effective team leadership skills. Cross-functional collaborative capacity. Ability to either take direction or work independently as the situation requires. Strong supervisory skills and proven success supporting staff development and empowerment. Demonstrated experience organizing, managing, and evaluating events, campaigns, or productions.
  • LEADERSHIP – Flexible, energetic, and outcomes-oriented self-starter who brings a creative approach to solving problems. Capacity to interact effectively with Company’s many visitor-based audiences and community partners. A leader who can positively influence both strategic and tactical visitor-centered programs and experiences.
  • CULTURAL COMPETENCIES – Model a responsibility to self-awareness and awareness of others to recognize that individuals bring unique backgrounds, beliefs, values, and world-views. View racial and cultural differences as assets to the organization.
  • DIVERSITY, EQUITY, AND INCLUSION – Committed to Company’s dedication to integrate accountability across all efforts to support and sustain a racially equitable organization. Demonstrate a passion of advancing organizational DEAI objectives and influencing others to approach all work with an equity lens. Promote processes and communication that encourage organizational cultural competence and inclusion.
  • COMMUNICATION SKILLS – Exceptional oral and written communication skills including the demonstrated ability to research, and analyze information, compose reports and correspondence, and present proven data in a clear and inspiring manner.
  • DECISIVE NATURE – Well-honed ability to independently anticipate and analyze situations, define problems and objectives, recognize viable alternatives and formulate rapid solutions, with understanding of the inherent risks and the implications of making tough decisions.
  • COMPUTER SKILLS – Strong capacity for using sales software and databases. Proficiency with Google Suite and Microsoft Office applications.
  • AVAILABILITY – Maintain a flexible work schedule that includes evenings and weekends to meet the demands of executive management. Remote work is optional but no more than 25% on a regular basis.

Skills and Abilities:

  • Demonstrate a deep commitment to and enthusiasm for the mission and vision of Company;
  • Detail and results orientated with intentional use of data to improve performance and processing information to make astute recommendations and/or decisions;
  • Possess an organized and strategic approach to the visitor experience;
  • Ability to partner effectively and diplomatically with the CEO and key members of the Board of Directors, as appropriate;
  • Demonstrated success, with the ability to think strategically while executing tactically within a resource-constrained environment;
  • Be an effective communicator who is articulate and persuasive in written and spoken communications;
  • Highly motivated and energetic, ability to show initiative and work independently;
  • Have experience managing a team of professionals, including the proven ability to mentor, train, and develop staff as well as the ability to create and maintain a collegial and positive work environment with high morale, professional standards and productivity;
  • Display a high level of integrity and dependability with a strong sense of customer service, urgency, results-orientation, diplomacy, confidence and good humor;
  • Ability to respectfully ask questions, challenge, and communicate both positive and difficult messages to subordinates, superiors, and peers; speaks about issues truthfully and without blame;
  • Sound judgment regarding the appropriateness of guarding confidentiality to protect the privacy rights of colleagues or donors;
  • Ability to work in a fast-paced, change oriented environment;
  • Follow-through to successful completion all projects and communications.


A valid Driver’s License is required.


The physical requirements described here are representative of those that must be met by an employee to successfully perform the essential functions of this job including:

  • Lift/carry up to 50 pounds;
  • Direct customer interaction;
  • Stand, walk across uneven terrain, climb stairs, reach, lift, carry and bend as well as sit for long periods of time at a computer and talk on the phone.
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