Head of Marketing

Published
January 14, 2022
Location
San Francisco, CA
Job Type

Description

About the Role

We 're hiring a Head of Marketing who will:

  • Build our Marketing function from the ground up '" define and oversee strategy, key investments, operations, and team
  • Develop a comprehensive marketing strategy that aligns with and influences our overall go-to-market strategy
  • Develop and lead our brand, product marketing, content, lead generation, and sales enablement activities; build out our media, event, and community presence
  • Build operations to execute against marketing strategy, including processes, tools, and technology; define and track key performance metrics to measure outcomes
  • Lead team of marketing specialists, knowing when to wear an extra hat or invest in a new employee

About You

  • You 've led demand generation or product marketing at a B2B company, and have directly contributed to impressive pipeline growth.
  • You know how to partner cross-functionally to ensure marketing is in sync with our product strategy.
  • You 're a strategic, long-term thinker, but you also enjoy rolling up your sleeves to execute.
  • You 're ROI- and results-oriented, and are keen to analyze and improve your marketing programs.
  • You 're a strong communicator. You can craft and deliver written and verbal comms across internal and external audiences, multiple functions, and multiple levels.
  • You are looking to build. You want to be at a startup because you want to build something from scratch.
  • You 're hungry and humble. You believe that every question deserves to be answered, and every perspective is worth hearing.

The Ideal Candidate

  • 8+ years B2B marketing experience, ideally in a high-growth SaaS or enterprise software company
  • Experience building a marketing function from the ground up, or leading an existing marketing department
  • Strong general business acumen, including analytical and project management skills; comfortable managing budgets and monitoring program results
  • Comfortable operating with limited direction or, sometimes, complete ambiguity '"but always with support and enthusiasm from your fellow teammates
  • Experience in e-commerce or supply chain, and familiarity with DTC brands, is a plus
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