Marketing Manager

The Judge Group
Published
January 3, 2022
Location
San Bruno, CA
Job Type

Description

Location: San Bruno, CA
Description: Our client is currently seeking a Marketing Manager

DETAILS:

 Job Title:    Marketing Manager

Loc:              San Bruno , CA

Type:              12+ months contract

Responsibilities:

  • Drive marketing strategies impacting consumer experiences
  • Develop actionable insights to inform product and marketing strategy (e.g. consumer, creator and competitive research)
  • Set product marketing strategy to achieve our YouTube business goal (e.g. set goals, define value proposition, establish narrative, etc.).
  • Plan and implement go-to-market strategy for product launches (e.g. commercialization plan, awareness and adoption strategies, etc.).
  • Use data and insights to understand and align the business on areas of focus, and to identify needs for product/policy improvements and education across YouTube
  • Define and execute a content marketing roadmap and editorial strategy that communicates the brand value proposition, grows thought leadership in our category (kids media and tech), and drives engagement throughout the overall funnel.
  • Establish strong working relationships with collaborators across marketing, programming, policy, PR and product.

Minimum Qualifications:

Bachelor's degree or equivalent practical experience. 5 years of experience in product marketing within B2C/B2B. Experience in Project management, Data efficiency, and Market research

Education:

Bachelor's degree or equivalent practical experience

Years Experience:

5 years of experience in product marketing within B2C/B2B

Contact: [Click Here to Email Your Resumé]

This job and many more are available through The Judge Group. Find us on the web at www.judge.com
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